Introducing Plum Health Checkups

Picture getting your annual health checkup results. Everything looks 'normal.' Your doctor says you're fine. You feel relieved. But what if normal isn't enough? What if the most dangerous health risks are the ones you can't feel... yet?

Introducing Plum Health Checkups: the smarter, more proactive approach to managing your health. Traditional checkups give you a snapshot of your current status, but Plum goes beyond that, offering a comprehensive range of screenings designed to catch potential health issues in their earliest stages.

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Why Traditional Health Checkups Fall Short

In India, preventive healthcare accounts for just 10% of the diagnostics market, while the majority of people still rely on basic health checkups that provide only a limited view of their health.

Take heart health as an example. Traditional tests typically focus on LDL and HDL cholesterol levels, but this only offers a partial understanding of cardiovascular risk. Markers like ApoB and ApoA1 give a far clearer picture of potential heart disease, yet these critical tests are rarely included in routine checkups. 

The same goes for metabolic health. It's not just about fasting glucose — markers like fasting insulin and HbA1c help reveal hidden risks like insulin resistance, a key driver of chronic conditions. But these often go untested in standard panels.

This lack of comprehensive testing, coupled with reports filled with medical jargon, often leaves individuals feeling more confused than empowered.

In India’s rapidly expanding workforce, 71% of employees are already at moderate risk for chronic diseases, and 5% face high-risk conditions that demand immediate attention. Yet most people remain unaware of these risks until it’s too late. Regular checkups often miss these early warning signs, meaning the symptoms often show up much later, when the damage is already done.

The harsh reality is that many chronic diseases, including heart disease, diabetes, and cancer, are silently developing years before they manifest with noticeable symptoms. By the time they are detected, it’s often much harder – and more expensive – to treat them effectively.
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Building a Smarter, More Insightful Health Checkup

Our mission was simple: to transform the way we approach health assessments. Traditional checkups often provide basic data, but they rarely offer actionable insights into long-term health. We wanted to change that.

Our journey began by analyzing over 200 biomarkers to identify which ones truly matter across different age groups, lifestyles, and health risks. The result? A health test that goes beyond mere numbers, providing a deeper, more meaningful understanding of your long-term health.

We also wanted to make this smarter testing practical and accessible. That’s why our tests rely on simple blood and urine samples—non-invasive and easy to take, without the need for costly or complicated procedures.

In shaping our approach, we also took inspiration from the longevity movement. While billionaires like Bryan Johnson are spending millions optimizing their health, the real challenge is: How can we make better health insights available to everyone? Because living longer matters only if those extra years are spent in good health. Imagine being in your 30s or 40s, looking fit on the outside, but internally on the verge of a heart attack. The reality is that most health risks don’t show symptoms until it’s too late. Our goal is to catch these risks early, when prevention is still possible.

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The What & Why of Biomarkers

Biomarkers (short for "biological markers") are measurable indicators of biological processes, conditions, or diseases in the body. They are typically found in blood, urine, saliva, or tissue samples and can provide valuable insights into a person’s health. Biomarkers can help identify the presence of a disease, predict the risk of developing a health condition, monitor the progress of a disease, or assess how well a treatment is working.

Biomarkers play a crucial role in helping individuals, doctors, and healthcare providers make more informed decisions regarding prevention, diagnosis, treatment, and health monitoring.

To help you understand your long-term health, we’ve curated a comprehensive set of biomarkers that go far beyond what traditional checkups offer:

What Makes Plum Health Checkups Intelligent?

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1. Superior Predictive Intelligence Through Advanced Biomarkers

Unlike traditional checkups, we go deeper — focusing on clinically meaningful biomarkers with proven links to long-term health outcomes. Our approach helps uncover early warning signs years before symptoms appear, giving you a smarter, more proactive view of your health.
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2. More Than Numbers - Actionable Intelligence You Can Use

Another major challenge in the current system? Diagnostic reports are dense, complicated, and leave patients with more questions than answers. We saw an opportunity to change that.

With Plum Health Checkups, we don't just hand you numbers - we help you make sense of them. Our AI translates medical complexity into simple, actionable insights tailored specifically to your health profile.

No confusing medical terminology. No generic recommendations. Just clear explanations of what each marker means for your future health, personalized risk assessments, and specific action plans you can implement immediately.

Beyond that, we offer tailored recommendations, supplements, and periodic follow-ups to help you track your progress. You get intelligence you can trust and insights you can act on - not another confusing report that requires a medical degree to interpret.

3. Complete End-to-End Healthcare Experience

Every Plum Health Checkup includes a free doctor consultation to define actionable steps. This isn't an add-on or upsell - it's fundamental to how we work.

Our doctors provide continuous monitoring and periodic check-ins via telehealth, creating tailored action plans with dedicated support for ongoing care management. You're not just getting test results; you're getting a complete healthcare partnership.
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4. Seamless At-Home Experience

We've built this entire experience around your schedule and preferences. With 4,000+ pincode coverage offering home sample collection, real-time phlebotomist tracking, and complete flexibility to reschedule or cancel, we fit into your life instead of disrupting it.

Everything happens through a single digital platform - from booking to results to ongoing care. No multiple apps, no confusing interfaces, no wasted time.

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Who Is This For?

Plum health checkups are tailored to meet the unique needs of individuals at different life stages. Whether you're a young professional, navigating mid-career challenges, or managing family history health risks, we’ve designed plans that cater specifically to you.

To ensure you’re getting the most relevant insights, our plans include customized biomarker selections based on demographics and risk profiles. This means your health checkup will be tailored specifically to your age, career stage, and personal health concerns—providing you with the most accurate, actionable insights to keep you on track for long-term wellness.

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How Plum Health Checkups Work

1. Personalized Plans: Choose a plan tailored to your age, lifestyle, and specific health risks. We customize based on your unique demographic and health profile, ensuring the most relevant insights for you.
   
   
2. Convenient Sample Collection: Schedule home sample collection at your convenience, with real-time tracking to know exactly when your phlebotomist will arrive. Enjoy full flexibility to reschedule or cancel as needed.
   
   
3. Advanced Analysis & Expert Guidance: Your samples undergo comprehensive biomarker analysis to identify patterns and risks that traditional tests miss. You get AI-powered insights and a comprehensive report for better understanding.
   
   
4. Actionable Health Plan: Receive a free doctor consultation and a personalized roadmap with specific steps, timelines, and measurable goals based on your biomarker profile. Ongoing monitoring and check-ins ensure you stay on track for continuous health optimization.

Trust First, Second and Always 

Our platform has already covered 5+ lakh lives across 4,000+ businesses, including 26 unicorns who trust us with their teams' health.

We've conducted 100K+ doctor consultations (that's one every 5 minutes) with a 96% satisfaction score. Our mobile app has 1 lakh+ active users who rely on our platform for their ongoing health management.

This isn't experimental technology - it's proven healthcare infrastructure now available directly to you.

See Tomorrow's Health Risks Today

With Plum Health Checkups, we're not just changing how you test your health - we're changing how you think about it. From reactive healthcare to predictive health intelligence.

Your ambitions deserve health insights as intelligent as you are.

Whether you're optimizing performance or just starting your wellness journey, Plum helps you detect risks 5-10 years early, understand your body better, and make informed choices with confidence.

No jargon, no guesswork - just actionable clarity about what could go wrong tomorrow and how to exactly prevent it.
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