presents
Children’s stories inspired by the modern workplace
Red cartoon elephant lying down with a patterned blanket on its back and a small bird perched on its head.Illustration of a red elephant with a patterned blanket on its back and a small white bird perched on its head.Stylized cloud shapes in shades of beige and black overlapping each other.Abstract red cloud-like shape with swirling and rounded edges on a transparent background.Abstract red and beige curled cloud shapes on a black background.Stylized beige branch with multiple leaves on a transparent background.Stylized beige branch with elongated leaves on a transparent background.Illustration of a purple monkey with light face and hands lounging on a tree branch with stylized leaves.Minimalist pale pink botanical illustration of a branch with elongated leaves on a transparent background.Stylized beige branch with multiple elongated leaves on a transparent background.

7 Stories
70 Pages

Book cover of Plum ESOP's Fables showing a boy asleep on an elephant's trunk, a girl dancing, a bird, and a monkey sitting on a log with the subtitle 'Bedtime stories inspired by the modern workplace.'

7 Stories
70 Pages

Ideal for working adults and
children aged 5-12.
Get your copy now
Available to buy on
All profits go to charity.

Chronicles from the cubicles

Work is where we accidentally grow up. Nobody tells you that between all the serious business, you'll learn life's best lessons.
Illustration of six colorful cartoon-style people engaged in various activities, including holding bags, sitting, and conversing around a table with sacks nearby.

Good,
bad, or ugly

These are the stories that shape us. These experiences define how we connect, what we choose and why we think the way we do.
And every moment becomes a story worth sharing.
Cartoon monkey with black body and bright red face, ears, hands, and feet, smiling and gesturing with one arm.Illustration of three small mushrooms with red caps and dark stems growing on a red hill with two flying mushrooms above.Abstract illustration of two hands holding umbrellas standing on hills with a large red sun in the background.Two stylized purple mushrooms with curved stems and dotted caps on a white background.Digital illustration of red mushrooms growing on a hill with stems and caps, some clustered in groups.Illustration of an aggressive tiger pouncing toward a small flying bird.Illustration of a fierce tiger with outstretched paw chasing a bird near flowering branches.Illustration of an aggressive red tiger with black stripes leaping toward a flying black and white bird amid dark branches with small red leaves.Red cartoon mushroom with white speckles and a purple stem.Cartoon monkey with a surprised expression and open mouth, standing on all fours with a dark purple outline and red face and hands.

Aesop goes to office

Illustration of a bearded man sitting in an office chair wearing a striped robe and sandals, with a white bird standing beside him.
Seven tales where the wild meets work life - from the lion learning about inclusion to the vulture taking a break to the penguin balancing parenthood

ESOPs Fables – where office hours meet bedtime stories.
Illustration of a bearded man sitting in an office chair wearing a striped robe and sandals, with a white bird standing beside him.
Snippets from the book
Illustration of a group of six young red wolves and one black wolf in a snowy forest with trees and clouds, alongside text about a wolf pack led by an old wolf named Ned.Illustration of various stylized birds in flight with the title 'The Vulture Who Couldn't Fly' on a red and beige background.Illustration of a fierce red and black striped lion lunging with claws out, a smaller lion lying down nearby, and stylized tree branches and dragonflies on a light background with text.Illustration of five young wolves in a stylized orange and black forest with a deer nearby, accompanied by a story text about young wolves planning to escape the Lannister Lions.Illustration of penguins with one wearing a crown sitting on an ice throne labeled 'King Peg's Egg' on a red background with a short story text.Illustration of two red elephants under a tree with pink flowers and two birds wearing crowns sitting near apples on sticks, alongside a page of story text.Illustration of a farmer with a donkey carrying a sack through a farm with plants and palm trees, titled 'The Farmer's Harvest' on a red background.
Loved
by parents
and childen alike
ESOPs Fables is witty, the illustrations are beautiful, and the lessons reflect today's work culture. Who'd have expected an insurance company to write a children's book, and do such a good job at it?
-Ajit Bhaskar, Thindi Capital
I loved how ESOPs Fables brings out key aspects of workplace culture through engaging stories for children. Great way to bond with my kids while talking about key values for tomorrow. The illustrations are beautiful, they really make the stories pop.
-Priya Sunil, Head of People Success, Plum
When Abhishek told me Plum had written a children's storybook, I was pleasantly surprised because everyone in the family loves stories. I enjoyed the themes because they helped my daughters relate to who I am, both at work and in the house. Huge props to Plum for this initiative.
- Naiyya Saggi, Co-founder, Good Glamm
ESOPs Fables is a clever and inventive take on children's stories, and would make a great gift. As a parent, and as someone who's been working with parents for the last few years, I found this book a refreshing way to talk to my children about my life at work.
-Almitra Karnik, Founder and CEO, Fhynix
Book cover of Plum ESOP's Fables showing a red elephant, a bird, a boy lying on the elephant, a girl jumping, and a monkey sitting, with the subtitle 'Bedtime stories inspired by the modern workplace.'
This books needs a loving home. Give it a warm spot on your shelf.
Get your copy now
Available to buy on
All profits go to charity.

Contribute to

Cover of a red and cream illustrated book titled 'plum ESOP's Fables' featuring a girl, a man, a bird, an elephant, and a monkey with the subtitle 'Bedtime stories inspired by the modern workplace.'
Whether you're the parent figuring it out, the fun aunt, or the cool uncle – here's your chance to share something real.

Entertaining enough for kids, clever enough for you, and exactly the kind of stories we wish we had.
Ground Rules
  • Should be 450-600 words long.
  • Should revolve around a lesson or principle you learned at work.
  • Should have a modern-day setting and incorporate fantastical themes.
  • Should avoid strong language and mature themes (it’s for kids, so let’s keep it chill).
  • Should be entertaining.
Let your inner storyteller shine
Build with
by the
team at Plum
Stylized white tiger face with black stripes and a playful expression on a red circular background.
Ganapathi Ramanathan
Abstract red and white elephant head illustration with raised trunk on red circular background.
Adithi Mallesh
Stylized pink seahorse illustration on a red circular background.
Prasun Jain
Illustration of a white bird with a red background, showing a side profile with a curved beak and detailed wing feathers.
Mohammed Hafeez
Illustrated bald man with beard smiling on a red circular background.
Shreyas Achar
Oddities is an initiative by Plum aiming to make insurance and workplace discourse simple, inclusive, and accessible — all while having some fun along the way.

ESOP’s Fables is their fourth initiative, after Humanise (a publication around the workplace), ASMR by Plum (a collection of insurance ASMR videos), and Cards Against Work (a homage to Cards Against Humanity, themed around the workplace). 



All profits from these initiatives go to charity.
Illustration of two cartoon birds with text 'pv ESOP'S Fables' on a red background.