# MindCare by Plum: Our all new mental health platform *with* advanced therapist matching

> Most therapy stalls after the first session. Not because therapy doesn’t work, but because finding the *right person* is hard.
>
> MindCare helps every employee find the right therapist for what they’re going through, based on clinical expertise, outcomes, and personal preferences. Three relevant matches, in under two minutes, right inside the Plum app.

Canonical page: https://www.plumhq.com/mindcare. Published by Plum (https://www.plumhq.com), India's employee health benefits and insurance platform. Updated 2026-10-26.

- **2000+** Customers
- **100,000+** Consults
- **10,000+** Members
- **3x** Industry avg. utilisation
- Trusted by CRED, WeWork, Swiggy, Zomato and others.

[Request a demo](https://www.plumhq.com/get-quote-health)

## The Hidden Cost Of Poor Mental Health At The Workplace

Your company loses ~1 working month per employee, every year. Not on sick days—those are the smallest pieces. It’s the employee at their desk operating at half capacity, and the high-performer who quietly resigns.

|  | What this means | Impact |
| --- | --- | --- |
| Presenteeism | Present at work, but functioning at a fraction of their capacity | ~16 days lost per employee per year |
| Absenteeism | Unplanned sick days and lost productivity hours | ~5 days lost per employee per year |
| Attrition | Left their job last year specifically to manage mental health. | 1 in 5 employees |

In a 1,000-person company, this equates to the lost output of 80 full-time employees.

## The Body-Mind Cost Loop

Poor mental health doesn’t remain isolated. Chronic stress and burnout double the risk of hypertension and cardiovascular disease. Conversely, physical chronic conditions generate depression and anxiety—costing up to 30 additional workdays per employee annually.

> ₹1.1 lakh crore is what Indian employers lose to mental health directly. The real number is higher, because the cost doesn’t stay labelled.

Sources: Deloitte India, Mental Health and Well-being in the Workplace, 2022; Plum Employee Health Report, 2025.

## ~4 in 10 employees never return after their first session.

## Why *traditional* mental health programs fail:

Conventional platforms force employees to scroll through a directory of strangers, picking from self-reported specialties at the exact moment they are least equipped to decide.

When that first session fails to land:

1. **Cognitive overload**: 84.5% of Indians with a mental health condition choose not to opt for mental health care.
2. **False conclusion**: The employee doesn’t conclude "wrong therapist." They conclude "therapy doesn’t work for me."
3. **No follow-through**: Without check-ins or guidance, employees are left to figure out the next step alone. Many drop off before they find the support that works for them.

MindCare fixes fit, so the first session lands. And if it doesn’t, switching takes one tap.

## Most platforms measure how long therapists have practiced. MindCare measures how effectively they help.

### How an employee finds care in under 2 minutes inside the Plum app

1. **Describe in Plain Language**: The employee writes a few sentences about what they are experiencing. No clinical dropdowns, forms, or awkward self-diagnosis.
2. **Understand (AI Clinical Mapping)**: The engine maps their intake across 12 clinical areas, asking only relevant, adaptive follow-up questions.
3. **Match (3 Curated Options)**: Three distinct therapist profiles, complete with clear reasons why they fit. A considered choice, not a massive directory.
4. **Book & Connect**: Select a time and start care directly within the Plum app they already use for insurance.

Includes real-time clinical triage for crisis states. If the fit feels off, swap therapists in one tap with complete note continuity. No retelling the story.

## How the *matching* works:

Credentials get a therapist onto the panel. Objective performance evidence decides who gets matched.

- **Clinical specialization**: Measures the actual volume of clinical work the therapist performs in that specific concern area.
- **Condition-specific CSAT**: Rated on outcomes for that exact concern—not an umbrella star rating.
- **Confidence weighting**: Statistical dampening applied to scores if session data is too small to judge accurately.
- **Demographic & preference fit**: Language, gender, and scheduling preferences weighted in real time.

## Complete care behind *every* employee

Sometimes the problem isn’t in their head. Low mood, exhaustion, and brain fog frequently stem from underlying physical conditions—thyroid imbalance, severe vitamin deficiencies, diabetes, or metabolic disruption.

### The 360° MindCare ecosystem

- **Matched Therapist**: Dedicated specialist for targeted evidence-based care.
- **Targeted Health Checks**: Lab testing aimed at physiological factors influencing mental well-being.
- **24/7 Immediate Support**: Round-the-clock mental wellness helpline paired with unlimited 1:1 therapy sessions.
- **General Physician**: Identifies and treats underlying medical or hormonal drivers.
- **Psychiatrist**: Integrated psychiatric support when medical intervention is clinically indicated.

## Enterprise-grade clinical rigor

We combine India’s top 1% of clinical talent with internationally recognized therapeutic frameworks.

- **Vetted clinical talent**: Every provider undergoes a multi-stage clinical audit—evaluating degree accreditation, active practice hours (12+ years average), and measured outcome history.
- **Global clinical protocols**: Therapy pathways follow evidence-based global standards, including APA, NIMHANS, Indian Psychiatric Society guidelines, and more.
- **Continuous peer supervision**: Therapists participate in structured clinical supervision and case review cycles to ensure consistent care quality and adherence to global safety protocols

Certifications: AICPA SOC 2 Type II certified; GDPR ready; ISO 27001 information security certified.

## Benchmarks that prove employees actually stay in care

- 57.1% of members remain engaged through Session 3 (vs. 15% industry standard)
- 55% of returning users rebook within 7 days (17% rebook on the same day)
- Mental health accounts for 20% of all telehealth bookings on Plum, with an 80% self-referral rate
- 90% CSAT

## Complete *insight* for HR. Absolute *privacy* for employees.

| What HR sees | What remains private |
| --- | --- |
| Population-level utilization data | Session notes or diagnostic logs |
| Aggregated usage by care category | Individual attendance or identity |
| Macro mental health trend reports | Personal survey/screening responses |

Under the DPDP Act, patient confidentiality isn’t just a product policy—it is a legal mandate. Individual data is never accessible or shared with employers under any circumstance.

## MindCare by Plum

Mental health care, matched to your people.

[Get started](https://www.plumhq.com/get-quote-health)

## Frequently asked questions

### What is MindCare by Plum?

MindCare is Plum's workplace mental health programme that matches employees to vetted therapists through a clinical intake inside the Plum app. It covers 1:1 therapy, a 24/7 helpline, psychiatrist access, GP consults, and targeted lab tests. Employees typically find a suitable therapist in under two minutes.

### Who can use MindCare?

MindCare is available to employees of companies that have opted into the programme as part of their Plum benefits. Employees access it through the same Plum app they already use for insurance and health checkups. Dependent access depends on the specific plan an employer has chosen.

### How is MindCare different from a traditional EAP?

Most EAPs hand employees a directory of therapist names to pick from at the moment they feel least able to decide. MindCare runs a clinical intake, maps the concern across 12 areas, and returns three matched therapists with clear reasons for each fit. Switching takes one tap if needed.

### How does the matching work?

The engine scores each therapist on four factors: actual clinical volume in the specific concern area, condition-specific CSAT, statistical confidence weighting for small samples, and demographic or scheduling preferences. Credentials get a therapist onto the panel; measured outcomes decide who gets matched to a particular employee.

### How are therapists vetted?

Every therapist passes a multi-stage clinical audit covering degree accreditation, active practice hours, and measured outcome history. The panel averages 12+ years of experience and sits in the top 1% of Indian clinical talent. Therapists also take part in structured peer supervision and case review cycles.

### What if the first therapist isn't the right fit?

Employees can switch therapists in one tap, with session notes carried over so they don't have to re-explain their situation. This design directly addresses the main reason people drop out of therapy: a poor first fit misread as proof that "therapy doesn't work for me."

### How quickly can an employee start therapy?

From opening the Plum app to seeing three matched therapist profiles typically takes under two minutes. The employee describes what they're experiencing in plain language, the engine asks a few adaptive follow-up questions, and three profiles appear with session times available for immediate booking.

### What does the intake process involve?

No clinical dropdowns or self-diagnosis forms. The employee writes a few sentences about what they're going through, and the AI clinical mapping layer asks relevant follow-up questions across 12 clinical areas. Real-time triage identifies crisis states and routes those cases differently from standard intake.

### Is crisis support available?

Yes. The intake includes real-time clinical triage for crisis states, and MindCare provides a 24/7 mental wellness helpline for round-the-clock support. Unlimited 1:1 therapy sessions sit alongside the helpline, so employees are not rationed on how often they can book care when they need it.

### What does the MindCare ecosystem cover?

Five layers: a matched therapist, 24/7 helpline, psychiatrist access when clinically indicated, general physician consults, and targeted lab tests for physiological drivers like thyroid imbalance, vitamin deficiencies, diabetes, or metabolic disruption. Low mood and fatigue often have medical roots, so care goes beyond talk therapy alone.

### Why include physical health checks in a mental health programme?

Chronic stress doubles the risk of hypertension and cardiovascular disease, and physical conditions produce depression and anxiety that cost up to 30 extra workdays per employee annually. MindCare includes GP consults and targeted labs because treating the mind without checking the body misses real causes.

### What conditions can MindCare address?

Therapists on the panel cover 12 clinical areas including anxiety, depression, burnout, trauma, work stress, sleep disorders, substance coping, and parenting or caregiver pressures. Presentation varies by age and gender, so the matching engine routes each concern to a therapist with measured outcomes in that specific area.

### What can HR see about employee use?

HR sees aggregated, population-level data: utilisation rates, usage by care category, and macro mental health trends across the workforce. HR never sees session notes, diagnostic logs, individual attendance, identities, or personal screening responses. The split lets employers plan without compromising any employee's confidentiality.

### Is therapy confidential from the employer?

Yes. Patient confidentiality is a legal mandate under Indian law, not a product policy Plum can override. Individual data is never accessible or shared with employers under any circumstance. HR only ever receives aggregated reports that cannot be traced back to a specific person.

### What outcomes has MindCare delivered?

57.1% of members stay engaged through Session 3, against a 15% industry standard. 55% of returning users rebook within seven days, and 17% rebook the same day. CSAT sits at 90%, repeat usage above 50%, and utilisation runs 3x the industry average.

### Why do most workplace mental health programmes fail?

Around 40% of employees who try a conventional platform never return after session one. The usual reason is picking a therapist from a directory of strangers at the moment they feel least equipped to decide. A poor first fit gets misread as evidence that therapy itself does not work.

### What's the business cost of ignoring workplace mental health?

Indian employers lose roughly ₹1.1 lakh crore a year to mental health directly, and about one working month per employee annually. In a 1,000-person company that is the lost output of 80 full-time employees across presenteeism, absenteeism, and attrition. One in five employees leaves specifically to manage mental health.

### How is MindCare priced?

MindCare pricing depends on company size, plan design, and the mix of therapy sessions, psychiatrist access, GP consults, and lab components an employer selects. Request a demo through the Plum sales team for a quote tailored to your organisation's headcount and benefits structure.